VISION
DEFINING THE FUTURE
Awarded to recognize actions which create a compelling and fresh vision for the future that galvanizes others into action.
- Shaped a compelling vision for an enterprise that catalyzed action towards bold new goals.
- Shaped a vision that charted a new course through a challenging market and lead to significant success.
- Shaped a vision that fundamentally influenced and shifted the direction of an industry.
Bill Gates
Is a thought leader who sees things others don’t. He shines a light into a dark room and is driven by an image of the future that shows a path towards the shaping of companies, industries and/or the world around us.
INNOVATION
OPENING NEW POSSIBILITIES
Awarded for actions which create breakthroughs and open new possibilities for progress.
- Lead to breakthroughs that significantly affected an enterprise’s ability to drive its own growth.
- Drove dramatic growth by changing the rules of competition within a market.
- Opened up profound new possibilities for progress, growth or development in business or society at large.
Steve Jobs
Is a disruptive entrepreneur who changed the rules of the game creating a platform for others to build upon, opening up profound new possibilities in business and society at large.
RESOURCEFULNESS
INCREDIBLE RESULTS WITH LIMITED RESOURCES
Awarded to recognize actions which achieve incredible results with disproportionately limited resources.
- Creatively uncovered or leveraged meager resources in a way that drove rapid commercial success.
- Skillfully uncovered or leveraged limited resources to dramatically accelerate an enterprise in complex circumstances.
- Ingeniously uncovered or leveraged extremely limited resources in a way that lead to prolific results.
Richard Branson
Is a venturesome entrepreneur who achieved rapid growth from a disproportionally small base of resources.
IMPACT
WIDE REACHING POSITIVE IMPACT
Awarded for actions which have positive influence that transcends the commercial nature of business.
- Had a material positive effect on a community or the environment while acting in the ordinary course of business.
- Harnessed or leveraged business activity that simultaneously lead to significant social benefit.
- Created ripples of positive change that transcended business to profoundly affect society at large.
Al Gore
Is a social entrepreneur who’s influence created ripples well beyond the ordinary realm. His initiatives for climate protection catalyzed a wide reaching positive influence transcending the commercial or financial.
LEADERSHIP
CONTRIBUTING TO OTHERS
Awarded for actions which have a material positive influence on the growth and potential of others.
- Had a direct and lasting impact on the growth and potential of individuals within an enterprise.
- Had a significant influence on the culture of a community, or performance of a group, in a way that brought out the best in people.
- Had a profound, constructive and positive influence on the growth of others that reached far beyond those directly involved.
Arianna Huffington
Is an authentic, intelligent and humble leader who grew while growing others, building capacity and a strong culture through humanized stories.
RESILIENCE
PERSEVERANCE AGAINST ALL ODDS
Awarded for actions which overcome seemingly insurmountable challenges to persevere against all odds.
- Demonstrated incredible resilience in the face of challenging circumstances while faced with a high prospect of failure.
- Overcame very difficult circumstances with a high risk of failure that carried significantly adverse consequences.
- Overcome seemingly insurmountable challenges in the face of potentially catastrophic circumstances.
Elon Musk
Is a daring entrepreneur who overcame near catastrophic circumstances and persevered against insurmountable odds.